"Secrets to Success with a Better Software Architecture"

Luke Hohmann, Hohmann Consulting
Wednesday, 21 January, 2004
Time: 6:30pm Refreshments; 7:00pm
Location: Hewlett Packard (see directions)
Free and open to all who wish to attend, but membership is only $10/year.

You're in the software industry because you love creating software. But your employer knows that unless the software you write sells well, you're not going to be in business in the long run -- and a start-up company may not even get that critical next round of funding in the short run. In this talk, internationally recognized software expert Luke Hohmann will define the six most effective ways to make money with software-related product and service offerings as described in his new book, "Beyond Software Architecture: Creating and Sustaining Winning Solutions". Luke will review how each of these influence your architecture, helping you make certain that you're doing everything possible to create an effective -- and profitable -- software architecture. Along the way, Luke will also highlight why you should care about software license agreements and how certain license terms can have a tremendous impact on your architecture.

Luke Hohmann is President of Hohmann Consulting, a management consulting firm devoted to helping clients create more effective software. Mr. Hohmann is the author of "Journey of the Software Professional: The Sociology of Computer Programming" and "Beyond Software Architecture: Creating and Sustaining Winning Solutions" as well as numerous articles on software development. Mr. Hohmann is a frequent speaker and more than 10,000 people have attended his classes and seminars. Mr. Hohmann can be reached at lukehohmann@yahoo.com or www.lukehohmann.com.

The slides from this presentation may be viewed here (PDF file).